Bolt is one of the major players in the ride-hailing industry in Kenya with current operations in Nairobi and Mombasa. The firm is looking to further expand its footprint in the Kenyan market with expansion into 3 more towns in the country. Bolt has just launched in Kisumu, Kakamega, and Thika. This will see the number of Kenyan towns and cities served by the platform rise from the current two, to five, making it the largest ride-hailing service provider in terms of geographical reach in the country.
Bolt boasts of being the only operator in the country to guarantee 85% net income in Kenya to its drivers, charging a commission of 15% which is lower than the fees charged by other platforms currently available in the market.
Ola Akinnusi, the Bolt Country Manager in Kenya, intimated that, Bolt’s mission is to make urban transportation more convenient and affordable for more people, thus broadening the company’s reach, providing a platform for job creation through its social contribution. He also added that, “After Nairobi and Mombasa cities, it was natural that Bolt would gradually expand across the country. We now intend to build new communities in Kisumu, Kakamega and Thika as we continue to gain the trust of the Kenyan people. Launching in these areas will allow us to provide a safe and affordable avenue for passengers to get a ride.”
Bolt also says it has put in place measures to ensure rapid expansion in East Africa through a 5-year strategy that is focused on local transportation options like motorbike bodabodas and tuk tuks that are very prevalent in many towns outside the city