The online classified sector isn’t new in Uganda. But, it’s heating up. OLX, Naspers-backed online classified website jazzed things up a little bit with cool radio and TV Ads. Witty marketing and advertising coupled with good product development has sparked general interest in e-commerce among most Ugandans.
Soon after Rocket Internet-backed site Vendito launched across Asia and Africa including Uganda this month. While Vendito is still getting its wheels spinning against OLX, Kupatana is already gaining traction.
Kupatana.co.ug is the latest C2C marketplace in the Ugandan e-commerce sector. The site has six categories that include Real estate, Vehichle, Electronics, Hobbies and Life. As of this post, the marketplace claims it has 17, 680 listing on its platform already from users posting from the central, east, west and northern regions of Uganda.
We are impressed by the design of the site. It totally looks great and easy to use. The platform also has a mobile App on the Google Playstore that should make it even more convenient for users to post their Ads.
Kupatana seems to have a regional ambition since we can spot links to other marketplaces in Tanzania, Burundi, Rwanda. The new kid on the block has OLX, Vendito, Eyetrade, Kaymu, MoboFree to go against among the most notable classifieds platforms in the country.